Stakeholders and employees have something in common when it comes to their expectations of corporate training events in 2020. They want training that makes a real, measurable difference. While to stakeholders this typically means a positive ROI and impact on the bottom line, to employees it means training that is relevant and applicable to their day-to-day lives on the job.
As the one tasked with employee development, it is up to you to make this a reality, and the best way to do so is to align your corporate training events with the year’s corporate priorities. In 2020, expect to see corporate priorities that relate to the following list of topics, and be prepared to implement effective, relevant, and measurable corporate training events in support of those priorities.
A customer-centric organization considers the entire customer journey, and anticipates customer needs beyond any one transaction. Every individual in every role operates under the assumption that they have the potential to impact the overall experience of the customer with each decision that they make. Customer centricity is the path to improving the customer experience and solidifying your organization’s edge over competitors. So, if improving the customer experience is a corporate priority for your organization in 2020, your corporate training events are the ideal environment to provide customer centricity training and build support.
Safety and Compliance
If you’re in the business of manufacturing, food and hospitality, or retail, to name a few, you must take special care to manage workplace safety and regulatory risks effectively. In 2020, consider using your corporate training event to provide safety training that goes beyond teaching the rules for chemical safety or how to use personal protective equipment. Covering those essential tactics for achieving a safe work environment is highly important, but you require more than that to achieve a culture of safety where everyone takes personal responsibility for their safety and the safety of their teammates.
Forward-thinking company leaders believe that their organization’s composition should reflect the customers they serve and the world they operate in. This is why it will be increasingly common for organizations to invest in creating a culture of inclusion in 2020. The benefits of creating a company culture where everyone feels they belong not only impact employee engagement, recruitment, and turnover, but also have an impact on the customer experience and the bottom-line results. Use your corporate training event to train employees how to acknowledge and manage unconscious bias, and then take action to make sure everyone feels they belong at work.
Leadership always has, and probably always will be, one of the most important topics to focus on at corporate training events. This is especially true in light of the fact that 50 percent of organizations say their leaders are not skilled enough to effectively lead their organizations today (not to mention in the future). When hosting a corporate training event with the expressed intention of building better leaders, making the learning fun should be a priority. Doing so increases the interest level for the participants, increases their degree of engagement, and accelerates their learning. And the best way to do this is through experiential learning.
Organizations of all sizes across every industry work to establish positive cultures because of the impact culture has on employee engagement, productivity, and business growth. In fact, according to a survey of 1,800 executive business leaders, over 50 percent of respondents said that corporate culture influences productivity, creativity, profitability, growth rates, and the value of a firm. In 2020, corporate culture initiatives will require corporate training events to make them successful. Initiatives of this nature often get employees to think, act, and make decisions differently than they ever have. As such, corporate training events will be the ideal environment to teach the skills they need to succeed and build conviction to support the initiative.
It was found in a study that among HR professionals, only 4 percent reported that HR was viewed as a strategic business partner in their organizations. 2020 is an opportunity to change that. By familiarizing yourself and your colleagues with the corporate priorities, some of which may have been listed in this article, you can ensure all corporate training events in 2020 are planned in support of them.