The sales environment today looks drastically different than it did even less than a decade ago. The level of personalization, insight, and relationship-building today’s customers expect requires sales teams to depart from old sales techniques and take a fully customer-centric approach.
Upskilling your sales organization doesn’t have to be a massive or disruptive undertaking. With a careful focus on building more effective sales leaders and equipping salespeople with the skills to be customer centric, you can achieve a world-class sales organization.
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